Virginia Bison Company
Project Case Study
Set among the rolling hills of Virginia near Shenandoah National Park, this design-forward cabin combines warm interiors, expansive views, and the unforgettable possibility of waking up to bison grazing nearby.
Location: Shenandoah Valley, Virginia
Property Type: Cabin stay on a family-owned bison farm
Campaign: Hospitality photography, video, drone content, and destination storytelling
Primary Platforms: Instagram, TikTok, Facebook, and YouTube Shorts
Campaign deliverables
Two short-form property videos
1 destination-led travel episode
One Instagram carousel
Hospitality and lifestyle photography
Drone content
Distribution across Instagram, TikTok, Facebook, and YouTube Shorts
Short-Form Videos
We positioned Valley Bear Farms as a private mountain retreat where the cabins, amenities, surrounding landscape, and nearby adventures work together as one complete experience.
The Bison Story
An educational short-form video exploring the history of bison in Virginia and the experience of visiting a family-owned farm where they are raised on open pasture.
The content gave the property a deeper sense of place while introducing viewers to the animals, farming practices, and local story behind the stay.
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Instagram Campaign Performance
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Cabin Experience Carousel
A saveable visual tour focused on the cabin, amenities, and atmosphere, designed to help travelers picture what it would feel like to stay here.
7.6K Views · 20% of Interactions Were Saves
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Waterfall Road Trip Carousel
A destination-focused itinerary positioning Valley Bear Farms as the ideal basecamp for a waterfall road trip through Western North Carolina.
9.5K Views · 152 Shares
Photo Gallery
Serving the Blue Ridge & Appalachian Mountains
Based in Southwest Virginia, we create hospitality content for cabins, inns, resorts, vacation rentals, and unique stays throughout the Appalachian region.
Our primary service areas include Virginia, West Virginia, Western North Carolina, East Tennessee, North Georgia, Kentucky, Maryland, Pennsylvania, New York, Vermont, New Hampshire, and Maine.
We regularly work throughout destinations including the Blue Ridge Mountains, Shenandoah Valley, Virginia Highlands, Great Smoky Mountains, New River Gorge, Poconos, Catskills, Adirondacks, Green Mountains, and White Mountains.
👋🏼 Hey, We're Brittany & Ryan!
We’re a visual marketing team based in the Blue Ridge Mountains of Southwest Virginia, with more than five years of experience in digital marketing, commercial photography, video, and story-driven content.
Much of our time is spent exploring mountain towns, trails, waterfalls, resorts, and independently owned stays. That experience helps us understand how strongly the surrounding destination influences where travelers choose to book.
Our goal is not only to show what a place looks like, but to capture what it feels like to experience it.
📍Based in Virginia and serving hospitality properties throughout the Appalachian Mountains.
